Behavioural Science for Fitness
Our modern lifestyle may be convenient, but it’s not necessarily healthy. Here’s a Scotsman newspaper article I co-authored with Behavioural Scientist Bernard Ross of MC Consulting. It’s all about how to make fitness psychologically easy for you to win at.
Feel free to email me if you’d like a PDF sent to you, it may not be the easiest format to read on a smartphone…
Published in the Scotsman newspaper Magazine, Saturday 1st April 2023.
